Title: Blog Events: The Secret To Engaging Your Community, Growing Your Network, and Establishing Your Expertise
Author: Amanda Shofner
Date(s) read: August 23, 2013
Source: Kindle Freebie (eBook)
How do you draw your community to your blog while growing your network and establishing your expertise?
They’re not just for hobby bloggers–they’ll help your business too.
And Blog Events provides a framework for setting up your own successful event.
You’ll cover why blog events are beneficial to you, how to define your event’s purpose, what to consider when deciding on particulars, tricks for developing an effective marketing plan, how to tackle systems and responsibilities, and how to deal with the wrap-up.
Blog Events also has a special bonus section, filled with the secrets of a veteran blog event host–from what makes an event successful to tips that’ll help keep your sanity intact. Because you can never be too prepared.
Before I started reading this book, I naively thought that it wouldn’t pertain to me. I’ve been a blogger for a while, hosted some events, so what information could this book bring to me that I didn’t already know?
However, when I started reading, I realized that I was nodding my head in agreement, writing down notes for things that I didn’t know, and frankly just enjoying the entire layout of the book, from the detailed chapters, to the brief recaps at the end (something I remember loving about textbooks in university). I may have known some of what Amanda was talking about, but it was nice to revisit those points, as well as learn something new in the process.
Any blogger knows that ideas can come in an instant. Amanda shows you that with a little bit of planning, that idea can become something that benefits not only your blog, but your readers as well. Instead of immediately writing up a post based on that idea, why not take the time to really flesh it out to make it the best idea you can? Amanda gives readers and bloggers the ENTIRE process one should go through to create an event, from the first sparks of an idea to the wrap up at the conclusion of the event.
This book goes through the entire process of running a blog event with critical details bloggers might overlook. I appreciated that it wasn’t dense, was easy to read and understand, and had examples to illustrate certain points. This is definitely a worthwhile read for any blogger who wishes to host his or her own blog events in the future.